"Face To Face" (Social Series) - "Face To Face" (Social Series) - "Face To Face" (Social Series) - "Face To Face" (Social Series) - "Face To Face" (Social Series) - "Face To Face" (Social Series) -

"Face To Face" (Social Series)

FACE TO FACE: (2020 - 2021) Syndicated Editorial Series / Netflix Global Social Channels

Creative Director - PanEMEA Editorial and Publishing (Social Team)

I founded the Pan-EMEA Hub with the goal of maximising marketing social impact through scale and efficiency by developing creative social formats specifically for syndication across all of Netflix's EMEA Social Channels and their various platforms.

"FACE TO FACE" was a repeating, talent-led series developed and Produced with the goal of creating a series that offered fans unusual, unfiltered access to Netflix's biggest talent while they revealed the personal, exciting, unpredictable and sometimes messy behind-the-scenes business of making the movies they love. 

All episodes (Season 1 & 2: 12 Episodes) were localised in 15+ languages and syndicated across 15+ countries on all Netflix regional Social channels in Europe, Middle East and Africa as well as Netflix US channels. The series had a 95%+ success rate for talent ask/participation, driving 50M+ impressions across the life of the show.

Internationally, fans reacted with enthusiasm at the opportunity to discover and discuss more about their favorite stars and films: